Ohio Contractors Association is offering their members a great opportunity to learn more about social networking. Beginning with introductory level instruction and discussion in the morning, participants will gain an understanding of why using social networking tools are valuable to their businesses and how to realistically handle the challenges of using the tools. After lunch, the second workshop will focus upon social networking strategies. They encourage attendance at both workshops. The training will be led and facilitated by Angela Siefer of ShinyDoor. Angela created ShinyDoor to assist small business, nonprofits and government agencies struggling with social networking.
Introductory Session
Participants of this three-hour session will:
- Develop an understanding of the purpose of social networks.
- Learn the unique structures of LinkedIn, Facebook and Twitter.
- Learn how to begin creating a professional online representation of themselves as an individual and their organizations.
- Openly discuss the challenges associated with professional use of social networks.
- Set up accounts in LinkedIn, Facebook and Twitter during the workshop.
Strategic Session
Participants of the Social Networking Strategies Workshop are expected to already have user names and passwords for Facebook, LinkedIn, and Twitter. Participants of this two-hour Social Networking Strategies Workshop will learn how to:
- Create a consistent, genuine professional online representation for themselves and their organizations.
- Build a strong network for personal use, organizational advocacy and community building.
- Integrate online and offline networking.
- Determine the unique purposes of LinkedIn, Facebook and Twitter.
It is preferred that participants have laptops (or willing to share with someone else from your company). The cost is very reasonable - $50 for the morning session and $50 for the afternoon session for members. $75 each for non members.
